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Our heritage

Diamond Point is a family business that has been handed down from generation to generation. The Diamond Point story starts in 1904. That year Sander van Gelder took over jeweler Schulmann & Jacovici. Van Gelder was known for his passion for beautiful diamonds.


From 1932 Sander van Gelder became specialized in import and export of watches and gold. From 1963 grandchild Jack van Gelder continued the tradition by taking over the family firm. In the early eighties the first collaboration with department store de Bijenkorf started, where the company delivered jewelry to the department store. In 1987 the first Diamond Point shop opened its doors in de Bijenkorf. Between 1989 and 2003 the company expanded the Diamond Point shops in all the de Bijenkorf stores throughout The Netherlands.

In 2013 Diamond Point got rebranded. Since then we have been developing ourselves from a jeweler offering watches and jewelry brands, to a very own jewelry brand with years of experience and premium quality.